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Alicia Silverstone Strips Down for PETA’s Vegan Leather Campaign

Alicia Silverstone strips down for a billboard in New York City to promote the use of vegan leather alternatives as part of a campaign with the animal rights organization PETA. The 46-year-old

Karmactive Team

January 9, 2023

Artivism

Finnish Band Lordi Joins Hands With Peta To Deplore Animal Testing

Pitting against animal testing, the Finnish heavy metal band LORDI known for their garish, horror-themed costumes, for it’s latest campaign, has come together with People for the Ethical Treatment of Animals (PETA)

Riva Surana

April 27, 2022

Plant Life

The Puppet Master Revealed: Unraveling the Mystery of Bulbophyllum Macrorhopalon

A video posted by the Instagram page Orchids of Kurt closely examines and depicts “The Puppet Master,” Bulbophyllum macrorhopalon. Indigenous to New Guinea, this species thrives in montane forests at elevations around

Palak Chauhan

November 24, 2023

Viral·Wildlife

Stunning Spiny Flower Mantis in Viral Instagram Series by Insect Enthusiast Musizuki Moro

Digital content creator Musizuki Moro’s Instagram video highlights a rare Praying Mantis, an insect known for its prayer-like front legs. As an animal specialist student and insect enthusiast, Moro is particularly drawn

Palak Chauhan

November 15, 2023

Mobility·Natural Disaster·Technology

Jump Aero’s JA1 Pulse Elevates Emergency Response with eVTOL Technology

Jump Aero Incorporated has unveiled the JA1 “Pulse”, an all-electric vertical takeoff and landing (eVTOL) aircraft, charting a new flight path in emergency response mechanisms. This isn’t merely a machine; it’s a

Rahul Somvanshi

October 4, 2023

Nature·USA

Bear Break-ins to Harmony: The Lake Tahoe Bear Drama and Quest for Coexistence

In the beautiful expanse of South Lake Tahoe, California, wildlife encounters are a common element of the region’s charm. Yet, for the past year, the serene community has been rattled by the

Karmactive Staff

August 6, 2023

Mobility

Lotus Eletre: The Pioneering Hyper-SUV Lighting the Way to Electric Innovation

Lotus, the historically sports-focused car manufacturer, takes a radical turn towards electric SUVs with its new Eletre model. This electric “hyper-SUV”, the Eletre, represents a drastic reinvention for Lotus, moving away from

Govind Tekale

July 31, 2023

Plastic·Technology

Enzyme Developed with AI Machine Learning can Rapidly Break Down Plastics From Centuries to Hours

The researchers have developed an AI machine learning model to create a new variant of an enzyme that can degrade plastics in hours or days, when it typically takes centuries. The novel

Rahul Somvanshi

May 17, 2023

Fashion·News

Animal Activists Divide Over Kylie Jenner’s Lion Head Gown at Paris Couture Week

PETA has come to the defense of Kylie Jenner after the reality star faced backlash for wearing a black velvet gown featuring a large, realistic-looking lion’s head during the Schiaparelli Haute Couture

Rahul Somvanshi

January 24, 2023

Design·Fashion·Plant Based

A Leather Alternative Made From Pineapple Waste – Pinatex

Pinatex is a natural, innovative and patented material, made from pineapple leaf fibres gathered by partner farms and farming cooperatives. Pinatex fibres are the by-product of the pineapple harvest. That means it

Bhagyalaxmi Patra

September 13, 2022

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