MAZDA ICONIC SP: Mazda’s Electric Concept Captures the ‘Joy of Driving’, Debuts at Japan Mobility Show 2023

October 25, 2023
1 min read

Mazda introduced the world to the MAZDA ICONIC SP at the Japan Mobility Show 2023. This compact sports car concept embodies Mazda’s commitment to car enthusiasts and the evolving EV landscape.

Designed for those with a fervor for cars, the MAZDA ICONIC SP encapsulates the joy of driving. Central to its design is Mazda’s unique two-rotor rotary EV system. This compact powerhouse ensures the car boasts a low center of gravity, crucial for optimal driving performance.


Sustainability at the ForefrontMazda’s focus on the environment is evident. The ICONIC SP’s batteries draw power from recyclable energy sources. Its two-rotor rotary engine, integral for power generation, operates on carbon-neutral fuel. When charged with renewable energy, the car achieves a near carbon-neutral operation.

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The car’s vibrant ‘Viola Red’ shade reflects Mazda’s mission to “enrich life-in-motion for those we serve.”


Masahiro Moro, Mazda’s top executive, stated, “Mazda will always deliver vehicles that remind people that cars are pure joy and an indispensable part of their lives. We’re here to shape the future with our partners and fans. With determination, Mazda aims to enrich life-in-motion for all.”

The MAZDA ICONIC SP’s design emphasizes stellar driving performance. Its lightweight rotary engine placement results in a sleek, low hood. The two-rotor rotary EV system, adaptable to fuels like hydrogen, combined with a 50:50 weight distribution, promises top-tier driving performance. Beyond being a sports car, the ICONIC SP is versatile, ready to power outdoor adventures and emergencies.


Specifications Snapshot:

Dimensions: 4,180mm x 1,850mm x 1,150mm

Wheelbase: 2,590mm

Power-weight ratio: 3.9

Output: 370 PS

Weight: 1,450 kg


The MAZDA ICONIC SP represents Mazda’s vision for the electric future. It’s a fusion of performance, eco-friendliness, and design, signaling Mazda’s leadership in the EV evolution.

Rahul Somvanshi

Rahul, possessing a profound background in the creative industry, illuminates the unspoken, often confronting revelations and unpleasant subjects, navigating their complexities with a discerning eye. He perpetually questions, explores, and unveils the multifaceted impacts of change and transformation in our global landscape. As an experienced filmmaker and writer, he intricately delves into the realms of sustainability, design, flora and fauna, health, science and technology, mobility, and space, ceaselessly investigating the practical applications and transformative potentials of burgeoning developments.

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