Two Fords grab £3,750 EV grant in UK as sub-£37k EV interest nearly doubles—“Proud Ford’s commitment… recognised”

August 28, 2025
2 mins read
Blue Ford Puma Gen-E electric car charging at a home wall box in the UK.
Ford’s new Puma Gen-E, seen charging at home, is now eligible for a £3,750 government grant—could this be the turning point for affordable EV ownership? Photo: Ford Motor Company

The wallet-friendly revolution in electric driving just got real. From today (August 28, 2025), two Ford electric models will cost you £3,750 less, thanks to the UK government’s Electric Car Grant.

The Ford Puma Gen-E and e-Tourneo Courier are the first passenger cars to qualify for the maximum grant amount, bringing their starting prices down to £24,745 and £28,440 respectively. This makes the Puma Gen-E one of the most affordable electric crossovers in Britain.

Two Fords Lead the Charge

The government’s decision puts money back in drivers’ pockets at a critical time. Transport Secretary Heidi Alexander highlighted the practical benefits: “We’re putting money back in people’s pockets and making it easier and cheaper for families to make the switch to electric.”

What makes these Ford models special? They feature electric drive units manufactured at Ford’s Halewood facility in Merseyside. This UK manufacturing connection is among the factors that contributed to their Band 1 status, qualifying them for the maximum discount.

Lisa Brankin, Ford UK Managing Director, pointed to consumer research behind the move: “Cost has consistently been the number one barrier to EV adoption… inclusion at the maximum £3,750 discount is a significant step in helping more drivers make the switch.”

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What You Get Under the Hood

The Puma Gen-E offers impressive specs for its price point. It comes equipped with a 43kWh battery providing 233 miles of range on a single charge.

The electric motor produces 166hp and enables 0-62mph acceleration in around 8.4 seconds.

Built in Romania using UK-made electric components, the Puma Gen-E maintains the popular styling of its petrol counterpart while adding distinctive EV touches.

It features enhanced storage with 456 litres of boot space, plus a 43-liter “frunk” (front trunk) where the engine would normally sit.

The e-Tourneo Courier shares the same powertrain but offers more versatility as a compact MPV with a slightly shorter range of 177 miles.

The Grant Explained

The Electric Car Grant (ECG) is part of the government’s £650 million initiative to accelerate the transition to electric vehicles.

Twenty-eight EV models are now eligible for either £3,750 (Band 1) or £1,500 (Band 2) discounts.

To qualify, manufacturers must meet sustainability criteria such as SBTi-approved emissions targets, minimum battery warranty standards, and low-carbon manufacturing processes.

Importantly, the grant is applied automatically at purchase for cars priced under £37,000 – no separate application required.

Here’s the current breakdown of all EV models eligible for the UK government’s Electric Car Grant (ECG) as of August 28, 2025—organized by grant level, with models and their respective discount amounts.

EV Models & Their Grant Amounts

Band 1 – £3,750 Discount

  • Ford Puma Gen-E – qualifies for the full grant 
  • Ford e-Tourneo Courier – likewise eligible for the full grant 

Band 2 – £1,500 Discount

A total of 26 models across various manufacturers qualify for the lower-tier grant:

Peugeot

  • e-208
  • e-2008
  • e-308
  • e-408
  • e-Rifter

DS Automobiles

  • DS 3
  • DS N°4

Citroën

  • ë-C3
  • ë-C3 Aircross
  • ë-C4
  • ë-C4 X
  • ë-C5 Aircross
  • ë-Berlingo

Renault & Alpine

  • Renault 4
  • Renault 5
  • Renault Megane E-Tech (Megane)
  • Renault Scenic E-Tech (Scenic)
  • Alpine A290

Nissan

  • Nissan Micra
  • Nissan Ariya 

Vauxhall

  • Corsa Electric
  • Astra Electric
  • Frontera Electric
  • Mokka Electric
  • Grandland Electric
  • Combo Life Electric 

Volkswagen

  • ID.3

Cupra

  • Cupra Born 

Market Impact Already Visible

Early data shows the grant is driving consumer interest. According to Autotrader, eligible models have seen up to an 80% increase in buyer interest since the scheme launched in July.

Iain Reid, head of editorial at Carwow, noted the significance of the Puma’s inclusion: “The Ford Puma has been the UK’s best-selling car throughout 2025, with more than 30,000 sold by August. Adding the Puma Gen-E to the Electric Car Grant scheme is hugely significant.”

Extra Perks for Buyers

Ford is sweetening the deal further with its “Power Promise” package. New owners receive a free home charger installation, up to 10,000 miles of free charging, an 8-year/100,000-mile battery warranty, plus five years of free servicing and roadside assistance.

The grant applies to both private purchases and business customers through leasing or salary sacrifice arrangements.

More models are expected to be approved for the grant “in the coming weeks” as applications are assessed.Ford’s electric twins are available to order now, with first deliveries expected later this year, which aligns with the UK’s Zero Emission Vehicle Mandate target of 28% EV sales in 2025.

Rahul Somvanshi

Rahul, possessing a profound background in the creative industry, illuminates the unspoken, often confronting revelations and unpleasant subjects, navigating their complexities with a discerning eye. He perpetually questions, explores, and unveils the multifaceted impacts of change and transformation in our global landscape. As an experienced filmmaker and writer, he intricately delves into the realms of sustainability, design, flora and fauna, health, science and technology, mobility, and space, ceaselessly investigating the practical applications and transformative potentials of burgeoning developments.

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