A labeling mix-up has triggered a recall of Friendly’s ice cream in three states. DFA Dairy Brands, LLC issued a voluntary recall for 324 cartons of Friendly’s Cookies & Cream ice cream on August 5, 2025, after discovering the product was mistakenly packaged in Vanilla Bean cartons with Cookies & Cream lids.
The packaging error is particularly concerning for people with food allergies because the Vanilla Bean cartons don’t list soy and wheat as ingredients. Both are major food allergens that can cause serious or life-threatening reactions in sensitive individuals.
The affected ice cream was distributed through UNFI to retail stores in Maryland, Virginia, and Pennsylvania. Consumers can identify the recalled product by checking for 48-fluid-ounce Friendly’s cartons with a Vanilla Bean label but a Cookies & Cream lid. The recalled products have a “Best By” date of November 26, 2025, stamped on the lid.
“The voluntary recall was initiated after it was discovered that a limited quantity of Cookies & Cream ice cream was mistakenly packaged in Friendly’s Vanilla Bean ice cream cartons that did not identify the soy and wheat ingredients,” the FDA notice states. The recall is being conducted with FDA knowledge.
Food allergies affect millions of Americans yearly. The FDA recognizes nine major food allergens: eggs, milk, fish, wheat, soybeans, crustacean shellfish, sesame, tree nuts, and peanuts. Undeclared allergens remain one of the leading causes of food recalls in the United States.
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As of August 9, 2025, no illnesses or adverse reactions have been reported related to the mislabeled ice cream. The recall remains limited to the 324 identified cartons, and no other Friendly’s products are affected.
Consumers who purchased the recalled ice cream should return it to the store where they bought it for a full refund. People with questions can contact DFA Dairy Brands at 800-587-2259.
For those who may have already served the ice cream, food safety experts recommend washing any utensils or surfaces that came in contact with the product with soap and water, especially if someone with soy or wheat allergies might use them.
The FDA routinely posts recall announcements as a public service on its website. While most food recalls in the U.S. are initiated voluntarily by manufacturers, the FDA monitors these actions and evaluates potential health hazards.
Consumers are encouraged to monitor FDA alerts for any further developments or updates regarding this recall.