$7,000 Single-Seat MiBOT EV Outsells Toyota in Japanese Market

Rahul Somvanshi

This tiny $7,000 single-seat electric car is outselling Toyota's EVs in Japan - and it's not even in production yet.

Photo Source: KG Motors

At less than 1.5 meters tall, KG Motors' MiBOT looks more like a golf cart than a car, but has already secured over 2,250 pre-orders.

Photo Source: KG Motors

"Cars are simply too big," says KG Motors CEO Kazunari Kusunoki, who grew up navigating Japan's notoriously narrow streets.

Photo Source: KG Motors

With a range of 62 miles and a top speed of 37 mph, the MiBOT isn't built for highways - but that's exactly the point.

Photo Source: KG Motors

What happens when EVs make up just 3.5% of vehicle sales in Japan compared to the global average of 18%? Startups like KG Motors step in.

Photo Source: KG Motors

The secret to the MiBOT's $7,000 price tag? A bare-bones design: one seat, a 7.68 kWh battery, and minimal electronics in a simple chassis.

Photo Source: KG Motors

Why are 95% of MiBOT buyers already homeowners with at least one car? The tiny EV fills a growing need for personal mobility in rural Japan.

Photo Source: KG Motors

Japan's aging population and deteriorating public transport have created what KG Motors' CEO calls "a need for one car per person, not just per household."

Photo Source: KG Motors

Chinese EV giant BYD and Korean automaker Hyundai are now planning their own mini EVs for Japan - but at twice the price of the MiBOT.

Photo Source: KG Motors

KG Motors aims to deliver its first 300 MiBOTs by March 2026, with plans to eventually produce 10,000 units annually.

Photo Source: KG Motors