CALTY at 50: Crafting Toyota’s Future from Earthly Designs to Lunar Concepts

At the pulsating heart of Newport Beach, California, a saga of design, innovation, and vehicular evolution unfolds. CALTY Design Research, the American design powerhouse of Toyota, celebrates a monumental 50-year journey, not just as a retrospective of automotive design but as a beacon illuminating the path forward in vehicular innovation. Crafting the Future: From Earth to the Moon Embarking on a journey that transcends terrestrial boundaries, CALTY surprises the auto world with the unveiling of the Toyota Baby Lunar Cruiser (BLC) concept. A vehicle conceptualized not just for earthly terrains but envisioned for extraterrestrial explorations, the BLC is a harmonious … Continue reading CALTY at 50: Crafting Toyota’s Future from Earthly Designs to Lunar Concepts